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Real life strategy, growth hacks, proven marketing advice and interviews of top leaders for boutique fashion industry businesses. Join Boutique Hub Founder, Ashley Alderson as she talks with retailers, boutiques, wholesale brands & vendors, industry insiders to bring you the proven, juicy secrets that have helped companies rise to the top, and balance life and business. Join the spirit of Community over Competition, and find the next idea or connection for your business. 


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Jun 7, 2022

What does it take for both wholesale brands and retailers to be successful? That’s what we’re breaking down today with Sammi Hill, co-founder of Mixologie and long-time member of the Boutique Hub. This is a conversation not just for those on the wholesale side wondering how to grow their brand and reach more retailers, but it’s also a conversation for the retailers who are looking to up-level their success and get more repeat sales.

Take a listen as Sammi shares the common traits that her most successful retailers have in common (whether they’re brick-and-mortar or online), how wholesalers and retailers can create better long-term relationships with one another, and how retailers can get people coming back to their stores repeatedly to purchase. We also discuss the industry, including how it is evolving and changing, and Sammi shares the how Mixologie has grown since its inception back in 2015 to become one of the top perfumers of the boutique world.

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