Oct 26, 2021

Coming out of some of the hardest years the world has ever had to face has, of course, been challenging. However, for many, it has shed light on how we truly want to spend our time moving forward and the importance of living a life filled with purpose. I have spoken about the book The Joy of Missing Out before, and...

Oct 19, 2021

How do you determine your ideal customer when opening up a shop? What is the best way to navigate these uncertain times as we approach the holiday season? How do you determine your bread and butter products? These are just a few of the questions I will be answering on today’s first-ever call-in episode. 

Today's...

Oct 12, 2021

Unless you run a brick-and-mortar store, the term “visual merchandising” may make you feel nervous or uneasy. In fact, even if you are a storefront owner, it can still seem like a daunting or overwhelming term. But visual merchandising is not just for the physical presence of an organization or business—it is also...

Oct 5, 2021

The most popular product being sold in boutiques today may surprise you. Yes, there is a lot of women’s apparel, shoes, and jewelry, but do you know what has made a big comeback? Candles! Although you can buy them anywhere, candles that come with a story or make you feel special when you purchase them are far more...