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Explore real-life strategies, growth hacks, and proven marketing advice through powerful interviews with top leaders and retailers in the retail industry. Join Ashley Alderson, the Founder of The Boutique Hub, as she talks with retailers, boutiques, wholesale brands, vendors, and industry insiders. Discover the invaluable secrets that have propelled companies to success while maintaining a healthy balance between life and business. Embrace the spirit of Community over Competition, and uncover the next great idea or connection for your small business.

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Jul 31, 2026

Will your boutique be ready for Fall/Winter 2026—or will you be buying yesterday's trends?

Before you head to market, discover the colors, silhouettes, prints, denim, shoes, and styling trends expected to define the upcoming season.

After visiting 28 trade shows and working with more than 800 wholesale brands,...


Jul 28, 2026

What if your business could make more money while requiring less of your time?

From AI-powered product creation to pre-recorded live sales, automated subscriptions, social media syncing, auctions, and game-changing workflow automation, these new CommentSold features aren't just "nice to have." They have the potential to...


Jul 24, 2026

Buying inventory shouldn't feel like gambling.

Sara Burks shares the questions every boutique owner should ask before placing a wholesale order. From understanding prepacks and sizing to shipping costs, return policies, and merchandising, these simple decisions can determine whether your inventory sells—or sits on the...


Jul 21, 2026

Can you really build a successful boutique without burning out?

For the past 10 years, Ashton Dockery has been part of The Boutique Hub while building Be You Boutique from the ground up. What started as an online boutique at just 18 years old has grown into a successful brick-and-mortar business—and along the way...


Jul 17, 2026

Do you actually need a business plan to run a successful boutique?

The answer is yes—but probably not for the reason you think.

A business plan isn't just paperwork for investors. It's the roadmap that helps you define your mission, identify your ideal customer, clarify your value proposition, and prepare for...