Jan 23, 2026
As we wrap up Season 7 of the Boutique Chat Podcast, I wanted to pause—right where you’re listening—and take an honest look at where the retail industry stands today and where it’s headed next.
Based on 1,000's of conversations with boutique owners over the past year, this episode breaks down 13 key focus areas...
Jan 20, 2026
What if the fastest way to grow your boutique… isn’t more products, but a better experience?
In this episode, Ashley sits down with Hannah Carlson of Mulberry Market Co. Hannah shares her story of how she went from selling jam at a veggie stand on her parents’ farm to building a booming, curated...
Jan 16, 2026
Burnout is one of the most common struggles for boutique owners, retailers, and small business owners—and it’s rarely caused by laziness or lack of passion. More often, it comes from trying to do too much, growing too fast, and drifting away from the very reason you started your business in the first place.
In this...
Jan 13, 2026
In this episode, Ashley sits down with Kristi Briceno (Mom Buns and Ruffles) for a conversation that’s equal parts deeply personal and highly tactical.
Kristi shares her journey from nursing to photography to direct sales, the moment her company shut down with almost no notice. But the story doesn’t stop there....
Jan 9, 2026
Retail Bootcamp didn’t come from a textbook or a perfectly mapped business plan — it was built in the middle of failure, fear, and figuring things out the hard way.
In this Five Minute Friday (okay… a little longer than five minutes 😉), Ashley Alderson shares the behind-the-scenes story of how The Boutique Hub...